> Ecommerce & SEO - Ecommerce Shopping Carts
If you want to sell your products online you will need a well structured website with a nice contemporary feel, that looks 'good' and entices visitors in!
It of course needs to be developed with people, as well as search engines in mind! It also helps if there is an easy to use shopping cart behind your website that shoppers find straightforward and intuitive.
We can implement our own custom shopping cart system for you, or use one of the popular open source offerings, like...
- osCommerce
- ZenCart
- CubeCart
A lot of the time, ready-made shopping cart packages have a whole host of features and settings that you may not need. That's when you might want to consider customisation.
We can integrate your website with multiple online payment gateways, like for example....
- Paypal
- WorldPay
- SagePay/Protx
- 2Checkout
- YourPay
Once we understand your exact requirements, we will be in a better position to advise on the best options for your particular business needs of course.
> Content Management
We can offer you our own content management system ( CMS ) at a very attractive price, it will also be search engine friendly... of course!
Or if you prefer, we can integrate your website using an open source CMS, from the range of popular offerings out there.
A CMS will allow you to easily update and manage the simple content on your website yourself, things like the text and images for example. Mostly removing the need to ask us to update your webpages for you, with say price updates, or product additions, or just some latest company news.
Some of the popular Open Source CMS offerings out there we can implement might be...
- CMS Made Simple
- Joomla
- Drupal
- or our own in-house CMS!
> Search Engines and SEO
We aim to build all our websites as search engine (SE) friendly as possible. I expect you have you heard the term SEO friendly a lot, but never understood what it means or refers to!
When we talk about SEO, we are referring to the underlying website architecture and that we will aim to make that SEO friendly/ready. So that when search engines get to your website, they will not struggle to find and index all parts of your site.
We will work to optimise your website for the major search engines, like Google, Yahoo!, MSN etc, using among other things, established and 'known' techniques for on-page SEO like...
- Site Navigation
- Title Tags
- Meta Description Tag
- Meta Keywords Tag (still worth including)
- The use of H Tags
- Keywords in visible page content
- Use of Sitemap
Off page SEO work can also be performed, like backlink acquisition or search social marketing and for that we would use a specialist team partner.
As with most things related to search engines, the business of search engine optimisation is also an evolutionary one. That means that you have to look at the longer term, and you won't get instant results overnight!
We only use ethical practices for search or SEO. That means that although the process to SEO success takes longer to achieve, it is more likely to be lasting!
> Website Hosting and Email
It is always a good idea to spend a bit more time making sure you have good quality hosting for your website, that is reliable, fast and well maintained, as well as in the best location for your business.
Our web servers are just that and also located here in the UK, in a datacenter managed 24/7 365 days a year with regular weekly backups.
Having your website hosting in the same geographic location as your customers is also important form a search engine perspective, as Google place emphasis on where your hosts server is located in their localised search.
Why not get in touch to see how we can help!
T: 0845 388 9594
M: 07931 797 350
